Reposted Due to Sound Track Issues! In the last video, I covered what I would do if I had to start over in affiliate marketing. And today, I will cover the pros and cons of high ticket. Let’s begin… The Pros Of High Ticket * Profit margins are usually very high * You don’t have a high volume of customer support to worry about * Customers who buy high end products are usually much easier to work with and complain less * Each sale can give your business a substantial boost and give you extra cash reserves to grow the business much more quickly. Cons Of High Ticket Products * It requires a lot more effort in terms of marketing and sales to sell high ticket products and may require a lot more time and individual attention such as 1-1 sales calls * Sales can be few and far between * Your business can fail or grow based on the back of just a few sales which can be very risky * Advertising costs are very expensive to reach customers who will buy high ticket products * You have much less customers meaning that you have less customers to buy your future products * You will put off a lot of potential customers as they won’t be able to afford your services * Creating high end products can take a lot more time than creating low ticket products * It is much harder to test high ticket products to see if they will be successful as so few people will want to invest in them * It takes much longer to warm your customers up because they need to think about whether to invest in your product, and save up for it * It will take much longer in the customer buying cycle before your customers buy from you * It requires you to be much more confident to sell high ticket items * As it will be harder for you to start making sales, you won’t get immediate feedback and can’t make a decision very quickly about whether to continue selling this product or whether to create a new product * If you don’t see very many product sales you might lose confidence in your product and give up on your business entirely
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AFFILIATE DISCLOSURE –
When you click on any of the links provided above I may receive a small commission for recommending the item on the other end of the link. All products that I recommend, I do so on my own behalf without prompting from any manufacturer, company or retailer. If I recommend a product it is because I believe in what that product can do or be. All videos and content where recommendations are posted are for educational purposes only. You must do your due diligence and research when investing in a product for yourself or spending any type of capital.
